Tiffany Fehr

Versatile web design/development and user experience technologist with 10 years experience with both startups and established web presences. Extensive experience in high-traffic web development cycles and projects with a focus on analytics and website performance. Strong background in cross-browser/-platform development as well as Web standards, search engine optimization and accessibility. Expert level coding in web application standards like JavaScript, Ajax, HTML (including HTML5) and CSS. Currently increasing comfort and abilities with C# and ASP.net MVC, object-oriented JavaScript (alongside jQuery) and large application architecture.

Specialties:
Web standards, HTML, HTML5, CSS, CSS3, JS, javascript, jQuery, ajax, accessibility, search engine optimization, user-centered design, usability, findability, UX, large-scale CSS, agile development, object-oriented javascript.

Team Lead for Social and Distribution initiatives, guiding strategy and technical solutions for both company goals and user activities in sharing news content. Juggling multiple priorities and brand-specific requests, core duties include front-end design and development, rapid prototyping and competitive research. Previous (sometimes concurrent) role includes identifying and rebuilding internal tools and applications, helping the company adopt and make use of a new technology stack and improved development best practices. Technical expertise includes semantic HTML, CSS, object-oriented JavaScript and jQuery, C# (learning quickly), ASP.net MVC and related middle-tier and front-end technologies.

Past roles at msnbc.com include UX Developer/Designer (Foundry team) dedicated to Story Page redesign project. And before that, UI Designer (Site UI team) assisting homepage Redesign team personalization features.

Volunteer Production Manager for Digital Web Magazine, an independent web publication for web designers, web developers and information architects. Editorial writing duties, as well as occasional article writing duties.

User Experience Engineering (design and development) for Hillclimb Media's collection of niche recreation web properties, notably Run.com, RunThePlanet.com, GardenGuides.com and GolfLink.com. Beyond UX planning, front-end development and an small amount of design, typical work includes conceptualization, mind-mapping, usability and SEM strategies as well as competitive analysis and search analytics.

Led UI design and development within the Engineering team for WhitePages.com network of large partnerships and sites. Designed and developed a skinnable front-end framework for co-brand distribution, focusing on minimal maintenance. Championed interaction design/development and user advocacy.

UI developer/designer and content writer focused on small-business websites for automotive and motorcycle dealerships, with a special relationship to Harley-Davidson®.